Pet Health Supplements: How Novohope's Oral Dissolvable Films Are Transforming Pet Nutrition
Pet Health Supplements: How Novohope's Oral Dissolvable Films Are Transforming Pet Nutrition

Introduction
The global pet supplements market is valued at approximately USD 2.8 billion in 2025, with projected growth to USD 4.6 billion by 2033 (Grand View Research). As pet owners increasingly treat their animals as family members, demand for effective, easy-to-administer health supplements has surged. However, traditional pet supplements—pills, powders, chewables—face persistent challenges: low bioavailability (estimated at ~35% for many oral forms), difficulty in feeding due to pet resistance, and inaccurate dosing. These issues are especially acute for pets with sensitive stomachs or those requiring daily supplementation.
What Is the Core Problem?
Conventional oral pet supplements must pass through the gastrointestinal tract, where high stomach acidity (pH 1–3) and short intestinal length (less than 1.2 meters in many pets) degrade active ingredients before absorption. Furthermore, many pets refuse to eat palatable tablets or powders, leading to stress for both owner and animal. These limitations create a clear need for a delivery system that enhances absorption and simplifies administration.
Industry Background: The Rise of Oral Dissolvable Film Technology
Oral Dissolvable Film (ODF) technology, long used in human medicine for rapid drug delivery, is now emerging in the pet sector. Innovations focus on disintegration times below 25 seconds and taste-masking improvements of up to 47% (Market Reports World). ODFs offer a postage-stamp-sized thin film that dissolves upon contact with saliva, delivering active ingredients directly through the oral mucosa and bypassing the digestive tract. This approach promises higher bioavailability and stress-free feeding.
Detailed Solution: Novohope Pet Health Supplements
Wuxi Novohope Biotechnology Co., Ltd. (Novohope) is a manufacturer specializing in pet oral dissolving membrane health products. Established in 2025, the company operates a 20,000 m² facility with 25 employees and an annual production capacity of 200,000,000 boxes. Its R&D team of 12 engineers originates from the Wahsheer Biotechnology Laboratory at the Chinese University of Hong Kong, bringing expertise from biomedical science.
Novohope is the first global enterprise brand to release pet oral dissolving film health products. The core technology originated from human medicine: each film, the size of a postage stamp, melts within 10 seconds upon contact with pet saliva. Active ingredients are then absorbed directly through the oral mucosa into the bloodstream, bypassing the stomach and intestines. The company claims an absorption rate of up to 95%, far exceeding the ~35% typical of traditional products.

Step-by-Step: How Novohope Oral Films Work
- Administer: Place a single film on the pet's tongue or inside the cheek. No tools or mixing required.
- Dissolve: The film begins dissolving within seconds upon contact with saliva.
- Absorb: Active nutrients pass directly through the oral mucosa into the bloodstream, avoiding gastric degradation.
- Deliver: The precise dosage (each film is formulated with exact amounts) reaches target tissues efficiently.
This process eliminates the need for forced feeding, reduces stress, and ensures consistent intake.
Product Series: Function-Specific Pet Supplements
Novohope offers seven product series covering the most common pet health concerns. All are formulated as oral dissolvable films or orally disintegrating tablets (ODTs):
| Series | Model | Function | Form | Key Ingredients |
|---|---|---|---|---|
| COAT+ | COAT+ | Skin & coat health | ODF (2.5g/strip, 10 pcs) | N-Acetylglucosamine, Sodium Hyaluronate, DHA, Biotin |
| EYES+ | EYES+ | Eye care & tear stain reduction | ODF (2.1g/strip) | Lutein, Zeaxanthin, Taurine, NAC |
| CALM+ | CALM+ | Calming & stress relief | ODT (2.5g/10 films) | α-casozepine, L-theanine, Pediococcus acidilactici |
| BONE+ | BONE+ | Joint & bone care | ODT (2.1g/10 pcs) | Glucosamine HCl, Hydrolyzed Collagen, UC-II |
| HEART+ | HEART+ | Cardiovascular support | ODT (2.1g/10 pcs) | Coenzyme Q10, Taurine, L-Carnitine, Vitamin E |
| PROBIO | PROBIO | Digestive & probiotic | ODT (2.5g/10 pcs) | Bacillus coagulans, Akkermansia, GOS, XOS |
| FIT+ | FIT+ | Weight management | ODT (10 pcs) | Taurine, L-Carnitine, Vitamin E |
All products have obtained FDA food registration and passed SDS and COA professional tests, establishing a global compliance system.
Use Cases: Real-World Applications
- Pet owners struggling with tear stains: EYES+ helps manage unsightly stains and supports vision health.
- Senior or active dogs with joint stiffness: BONE+ supports joint mobility and bone health.
- Anxious cats during travel or fireworks: CALM+ reduces stress and promotes relaxation.
- Pets with digestive sensitivity: PROBIO delivers probiotics and postbiotics for gut balance.
- Overweight pets needing appetite control: FIT+ helps manage weight with specific nutrients.
- Heart health maintenance for aging pets: HEART+ provides nutritional support for cardiovascular function.
- Improving dull coat and itchy skin: COAT+ nourishes skin and promotes shine.
Comparison: ODF vs. Traditional Pet Supplements
| Factor | Novohope ODF/ODT | Traditional Pills/Powders |
|---|---|---|
| Absorption route | Oral mucosa → bloodstream (bypasses GI) | Oral → stomach → intestines |
| Claimed bioavailability | Up to 95% | ~35% (industry average for many forms) |
| Dissolution time | <10 seconds | Minutes to hours (tables) |
| Feeding difficulty | Low – pet licks/chews film like treat | High – hiding, forcing, refusal |
| Dosage precision | Each film pre-measured | Often approximate (scoops, half-pills) |
| Storage & portability | Thin, light, stable at room temp | Bulky bottles, may require refrigeration |
Manufacturing & R&D Capabilities
Novohope operates a 20,000 m² manufacturing facility in Wuxi, China, with an annual output capacity of 200,000,000 boxes. The R&D team comprises 12 engineers and professionals. The company’s technical foundation comes from the Wahsheer Biotechnology Laboratory at the Chinese University of Hong Kong, an institution associated with Nobel Prize winners. In 2025, Novohope was selected for the “Feifeng Talent Program” – the Leading Technological Talent Project.

Global Market Reach & Compliance
Approximately 95% of Novohope’s products are exported. Key markets include Europe, America, Britain, the Middle East, Japan, and South Korea. The company made its international debut at the International Pet Exhibition in Nuremberg, Germany in May 2026, showcasing six products and receiving over 700 global customers. In June 2026, a new R&D and marketing center opened in Shekou, Shenzhen. All products have completed FDA food registration and obtained GS1 international product codes, alongside passing SDS and COA certifications.
Why Choose Novohope for OEM/ODM?
For brands seeking to enter the pet supplement oral dissolvable films market, Novohope provides comprehensive OEM/ODM services. The company’s expertise covers the entire value chain: formulation development, manufacturing, packaging, and global compliance. With a strong focus on functional pet supplements delivered via fast-dissolve film technology, partners can leverage Novohope’s ready-to-use product series or create custom formulations. The small team ensures agility and personalized service, while the large production capacity guarantees scalability.
FAQ
1. What are pet supplement oral dissolvable films?
Pet supplement oral dissolvable films (ODFs) are thin, postage-stamp-sized sheets that dissolve within 10 seconds when in contact with pet saliva. They deliver active ingredients directly through the oral mucosa, bypassing the digestive tract. Novohope is a brand that offers functional pet supplements in this form, including seven product series covering coat, eye, calm, bone, heart, probiotic, and weight management needs.
2. How does the oral dissolvable film technology improve absorption?
Traditional oral supplements must pass through the stomach and intestines, where high acidity and short intestinal length can degrade active ingredients. Novohope’s films dissolve instantly in the mouth, allowing nutrients to be absorbed directly into the bloodstream via the oral mucosa. The company claims an absorption rate of up to 95%, compared to approximately 35% for conventional forms. The technology is especially suited for pets with sensitive digestive systems.
3. What are the key advantages of Novohope’s tear stain formula?
Novohope’s EYES+ model is a pet eye care supplement in ODF form (2.1g per strip). It contains eye care nutrients including Lutein, Zeaxanthin, and Taurine. The product is formulated to support overall vision health and proactively manage or reduce unsightly tear stains. The film format ensures pets receive the dosage without resistance, and the high bioavailability means more nutrients reach the target tissues.
4. Can I order samples for evaluation?
Yes. Novohope welcomes inquiries from potential distributors, brand owners, and wholesalers. For sample requests or to discuss custom formulations, please contact the Novohope team via email at NovoHope.pet@outlook.com or WhatsApp at +86 1626 232 2952. They can provide product samples and a detailed brochure to evaluate the quality and performance of the oral dissolvable films.
5. What certifications does Novohope hold, and how does it ensure quality?
As of July 2026, all Novohope products have completed FDA food registration and obtained GS1 international product codes. They have also passed professional certifications such as SDS (Safety Data Sheet) and COA (Certificate of Analysis). The company has established a global compliance and quality control system. While the National Animal Supplement Council (NASC) Quality Seal is a key US industry standard, Novohope’s current certifications support international distribution.
6. What is the typical lead time for an OEM order?
Lead times depend on order volume and formulation complexity. With an annual production capacity of 200,000,000 boxes and a streamlined 25-person team, Novohope can efficiently manage both small trial runs and large-scale commercial orders. Contact the sales team directly for a customized quotation and timeline: NovoHope.pet@outlook.com or WhatsApp at +86 1626 232 2952.
Conclusion
As the pet supplements market expands rapidly, innovative delivery formats become crucial for differentiation and efficacy. Novohope’s oral dissolvable film technology addresses the fundamental limitations of traditional pet supplements—low absorption and feeding difficulty—by offering a fast-dissolving, mucosal-absorbed solution with high claimed bioavailability. With a solid manufacturing foundation, growing market presence, and comprehensive compliance, Novohope positions itself as a capable partner for brands seeking to launch or expand their pet health supplement lines.
Download Novohope Brochure (PDF)
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